Strauss Borrelli PLLC, a leading data breach law firm, is investigating Standard Sales Company, LP (“Standard Sales”) regarding its recent data breach. The Standard Sales data breach involved sensitive personal information belonging to an undetermined number of individuals.
ABOUT STANDARD SALES COMPANY, LP:
Standard Sales is a beer and beverage distribution company based in Texas. Founded in 1952, Standard Sales distributes a range of beer and beverage brands, including Busch, Budweiser, Corona, Michelob Ultra, Goose Island, and more.2,3 Headquartered in Odessa, Texas, Standard Sales employs over 500 individuals and operates eight locations across Texas, Mississippi, and Kentucky.2,4
WHAT HAPPENED?
On January 9, 2026, Standard Sales reported to the Attorney General of Texas that it had experienced a data breach in which the sensitive personal identifiable information in its systems may have been accessed by an unauthorized third party. As of January 12, 2026, details of the breach have not been made publicly available by Standard Sales. While the information impacted varies depending on the individual, the type of information potentially exposed includes:
- Name
- Social Security number
- Driver’s license number
According to the Attorney General of Texas breach report, Standard Sales has begun providing notice to impacted individuals. A link to the breach report that Standard Sales filed with the Attorney General of Texas is below.
If you received a breach notification letter from Standard Sales Company, LP:
We would like to speak with you about your rights and potential legal remedies in response to this data breach. Please fill out the form, below, or contact us at 872.263.1100 or sam@straussborrelli.com.










