Strauss Borrelli PLLC, a leading data breach law firm, is investigating ITO EN (North America) Inc., regarding its recent data breach. The ITO EN data breach may have involved sensitive personal information belonging to an undetermined number of individuals.
ABOUT ITO EN (NORTH AMERICA) INC.:
ITO EN is a global green tea company based in Japan. Founded in 1966, ITO EN offers a variety of green tea products and brands across more than 40 countries, including Oi Ocha, Teas’ Tea Organic, and matcha LOVE.2,3 ITO EN (North America) Inc., is a subsidiary of ITO EN LTD., headquartered in Brooklyn, New York.
WHAT HAPPENED?
Recently, ITO EN reported to the Attorney General of the Commonwealth of Massachusetts that the sensitive personal identifiable information in its care may have been compromised. According to the breach notice, ITO EN experienced the breach on December 26, 2024. Beyond this, the ITO EN breach notice does not elaborate on the nature of the security incident that impacted its systems. While the information impacted varies depending on the individual, the type of information potentially exposed includes:
- Name
- Social Security number
- Financial account information
On January 31, 2025, ITO EN began mailing data breach notification letters to impacted individuals. Based on the breach notices provided to the Massachusetts residents, ITO EN is providing affected individuals with a list of the information impacted. A link to the form breach notification letter that ITO EN filed with the Attorney General of the Commonwealth of Massachusetts is below.
If you received a breach notification letter from ITO EN (North America), Inc.:
We would like to speak with you about your rights and potential legal remedies in response to this data breach. Please fill out the form, below, or contact us at 872.263.1100 or sam@straussborrelli.com.
